As we navigate through 2024, the realm of motion design continues to push the boundaries of digital innovation. This ever-evolving field is a hotbed of creativity, showcasing a plethora of new trends that leave significant marks on the industry.
To spark your creativity, here's a curated list of the latest motion design trends. Each brings a unique flair, ensuring your projects stand out with a modern edge.
1) AI-generated designs
Artificial Intelligence (AI) is transforming motion design, leveraging machine learning to broaden creative horizons and streamline production. This rapidly advancing technology is redefining storytelling, making it easier to create compelling narratives.
2) Bento grids
Inspired by the orderly nature of Japanese bento boxes, Bento grid design offers a sleek, grid-based layout that marries visual appeal with functionality. It's about creating a clear, navigable space that enhances content delivery without sacrificing style.
3) Gen Z design
Bright colors, natural textures, and inclusive designs define Gen Z's influence on design trends. Their digital fluency is driving a shift towards designs that blend digital art with hand-drawn elements, emphasizing social consciousness.
4) Cluttercore
Cluttercore is a graphic design trend that celebrates organized chaos, combining a mix of textures, vibrant colors, and layers for a visually dense aesthetic. It's a curated form of maximalism that uses contrast and excess to grab attention, offering a bold, unconventional approach. This style embodies a lively personality through its visually arranged disorder.
5) Squishy or inflatable 3D design
This trend brings a whimsical twist to 3D design, with elements that look inflated or squished. It's a playful style that uses bright colors and realistic textures to create engaging, dynamic visuals.
6) Bolder minimalism
Bolder Minimalism combines simplicity and impact, using clean lines and bold contrasts within minimal designs. This approach highlights key details with striking elements, making designs memorable while keeping them uncluttered.
7) Abstract patterns and gradient
Abstract patterns and gradients are at the forefront of graphic design, blending artistic shapes, colors, and fluid movements to create unique, non-representational visuals. These designs leverage abstract elements and color transitions for a fresh, modern look. With subgenres like cubism and minimalism gaining marketability, and animated gradients enhancing digital presentations.
8) Doodles illustrations
Doodles bring a human touch to digital spaces, offering a friendly and approachable vibe. This trend is about adding personality to designs, making brands feel more relatable and engaging. IconScout’s Illustration Kit is one of the areas where you can find ton of customizable illustrations within this style that you can use on your designs.
9) Geometric shapes
The geometric shapes trend in graphic design utilizes clean lines, basic shapes, and minimalist principles to create sleek, uncluttered interfaces and web designs. It provides an easy-to-use framework for design structures and blends well with current website layouts. This method, similar to stacking building blocks, enables for simple motion and integration, resulting in accurate but open-ended images.
10) Pixel displays and dot graphics
Nostalgic yet modern, this trend revives the pixelated and dotted aesthetics of early video gaming. It's a nod to the digital past, brought to life with contemporary tools for a lightweight, retro-inspired look.
We hope these features have provided you with some inspiration for your motion design projects. If you want to know some trends last year check out our article on Animation & Motion Design Trends in 2023.
Looking for more inspiration, make sure to check out our collection of Lottie animations. It’s the largest collection of free-to-use Lottie animations – so go on, and get inspired!
