Tell better stories with motion

Everybody creates content. So how do you cut through the noise and get your story heard – or better yet, remembered? Motion design can help.

What is motion design?

You’ve probably heard of the term ‘animation’. This covers everything from cartoons, 3D animation to claymation – basically, anything that imbues static objects with motion.


Motion design (also known as motion graphics) is a subset of animation that involves animated graphic design elements. If you’ve ever come across an animated emoji or a loading animation on a mobile app, then you’ve seen motion design in action.

what is motion design
what is motion design
what is motion design
what is motion design

Why use motion design?

Motion doesn’t just make your designs look good – although it does that well, too. It also drives engagement, conversion and effective storytelling.

01

Motion evokes emotion

Which is easier to connect with, an image of a static character or one that moves and dances? Motion makes you feel.

02

Motion increases engagement

Motion grabs attention, increasing the chances that users will engage with your website, app or content.

03

Motion increases conversions

The more users engage, the more likely they are to convert. That means potentially higher revenue.

04

Motion tells your story better

How do you decide which brand to buy? It’s not about what you think about a product, it’s how you feel towards a brand. Motion is visual storytelling for your brand that drives purchases.
Apple Landing Page with Lottie Animation
Apple Logo

Landing pages

Duolingo with Lottie Animation
Duolingo Logo

Add delight to digital experiences

Telegram Stickers with Lottie Animation
Telegram Logo

Animated stickers in messaging

Samsung Watch with Lottie Animation
Samsung Logo

System animations for smart watches, TV, and appliances

Interactive Infographics with Lottie Animation
The Guardian Logo

Interactive infographics

Product Walkthroughs with Lottie Animation
Google Logo

Product walkthroughs

Motion is the future of design

…and LottieFiles makes it easy.

Motion is the future of design

…and LottieFiles makes it easy.

Landing pages

Add delight to digital experiences

Animated stickers in messaging

System animations for smart watches, TV, and appliances

Interactive infographics

Product walkthroughs

How to add motion magic anywhere

LottieFiles makes it easy to add motion anywhere – even if you don’t know a thing about motion design.

Access thousands of free animations

Access thousands of free animations

Access thousands of free animations

Get free animations from LottieFiles. Use them in both personal and commercial projects. Easily edit them to fit your brand or design.

Get free animations from LottieFiles. Use them in both personal and commercial projects. Easily edit them to fit your brand or design.

Get free animations from LottieFiles. Use them in both personal and commercial projects. Easily edit them to fit your brand or design.

Walkthroughs

by Sandeep

Reactions

by Flowtuts

In-app Animations

by Saim Hayyat

Gaming Assets

by Suhayra Sarwar

Animated Icons

by castudio

Websites & Blogs

by Irfan Munawar 2D

Infographics

by Abdul Latif

Social Media

by Umsatz GmbH

Animated Stickers

by Thapanat Buaskuk

AR and VR

by Tamniverse

Integrates seamlessly with your favorite tools

LottieFiles has plugins and integrations for all popular design and developer tools.

Adobe After Effects

Adobe After Effects

G Suite

G Suite

ProtoPie

ProtoPie

Canva

Canva

Office

Office

Elementor

Elementor

Figma

Figma

Framer

Framer

Webflow

Webflow

Adobe XD

Adobe XD

Windows

Windows

Adobe Animate

Adobe Animate

Sketch

Sketch

Apple

Apple

WordPress

WordPress

Integrates seamlessly with your favorite tools

LottieFiles has plugins and integrations for all popular design and developer tools.

Adobe After Effects

Adobe After Effects

G Suite

G Suite

ProtoPie

ProtoPie

Canva

Canva

Office

Office

Elementor

Elementor

Figma

Figma

Framer

Framer

Webflow

Webflow

Adobe XD

Adobe XD

Windows

Windows

Adobe Animate

Adobe Animate

Sketch

Sketch

Apple

Apple

WordPress

WordPress

Integrates seamlessly with your favorite tools

LottieFiles has plugins and integrations for all popular design and developer tools.

Adobe After Effects

Adobe After Effects

G Suite

G Suite

ProtoPie

ProtoPie

Canva

Canva

Office

Office

Elementor

Elementor

Figma

Figma

Framer

Framer

Webflow

Webflow

Adobe XD

Adobe XD

Windows

Windows

Adobe Animate

Adobe Animate

Sketch

Sketch

Apple

Apple

WordPress

WordPress

Integrates seamlessly with your favorite tools

LottieFiles has plugins and integrations for all popular design and developer tools.

Adobe After Effects

Adobe After Effects

G Suite

G Suite

ProtoPie

ProtoPie

Canva

Canva

Office

Office

Elementor

Elementor

Figma

Figma

Framer

Framer

Webflow

Webflow

Adobe XD

Adobe XD

Windows

Windows

Adobe Animate

Adobe Animate

Sketch

Sketch

Apple

Apple

WordPress

WordPress

Create. Collaborate. Ship.

Create. Collaborate. Ship.

Let motion be a part of every design. Let your imagination run wild and make your designs come alive.

Let motion be a part of every design. Let your imagination run wild and make your designs come alive.

Create Collaborate Ship
Create Collaborate Ship